Search results for "internationalization strategies"
showing 3 items of 3 documents
Internationalization of Finnish higher education — is language an issue?
2012
Finland is among the countries with the highest amount of English-taught programmes in higher education in Europe (Wächter and Maiworm 2008). This article analyses, how the higher education language situation of a small country with a marginal majority language (Finnish) and an official bilingual status (Finnish and Swedish) has historically developed from the setting of “drawing the line” between Finland and Sweden or Finland and Russia (Harle and Moisio 2000) in the 19th century and the early 20th century (nationalism), towards drawing the line between Finnish/Swedish and English in the late 20th century (globalization). It then continues to present a case of foreign language (in practice…
Mazo un vidējo uzņēmumu internacionalizācija Uzbekistānā
2021
Šis maģistra darbs ir paredzēts, lai pētītu Uzbekistānas mazo un vidējo uzņēmumu internacionalizācijas jautājumus. Darbā aprakstīti internacionalizācijas teorētiskie pamati, dažādas internacionalizācijas stratēģijas un valdības loma, kā arī tās atbalsta pasākumi mazo un vidējo uzņēmumu internacionalizācijā. Bez tam darbā tiek analizēta vairāku valstu un arodbiedrību pieredzes analīze, organizējot un īstenojot atbalsta politikas mazo un vidējo uzņēmumu internacionalizācijai. Pētījuma praktiskā daļa sastāv no apkopoto datu analīzes par dažādu internacionalizācijas stratēģiju piemērošanu, kā arī valdības atbalsta pasākumu nozīmi un nozīmi mazo un vidējo uzņēmumu internacionalizācijā.
Ecommerce drivers and marketing partnerships in successful export marketing of Finnish born globals
2015
This study examines the utilization of ecommerce and marketing partnerships as part of born global internationalization strategies. The study will combine the existing literature of born global internationalization, export marketing strategies and ecommerce as part of internationalization to form an understanding on how two Finnish health and welfare sector born globals internationalize, and how ecommerce drivers affect their internationalization. Because of the explorative nature of the study, the research was conducted as a case study. The main theoretical background consists of ecommerce and export marketing strategy research (Bell & Loane, 2010; Gregory et al., 2007; Karavdic & Gregory,…